mariemarian23 Posted August 5, 2013 Share Posted August 5, 2013 In commercial real estate just about every broker or agent wants more than the average 'market share'. To achieve that, some real points of focus are required. You need a plan. Let's assume that your property market is competitive with plenty of other agents and brokers chasing properties and clients. Consider the following questions. Watch 2 Guns What is your market share now? That will be in sales and leasing. How do you rank against others in the same market? Where is your market? Understand exactly where the new business will be coming from over the next 5 years. WhyWatch The Spectacular Now would people in your location or territory use you to market their property? What Watch The Wolverineis your reputation like as an agent or broker? Are you well known? What is your success rate in listings and closed deals? Can it be improved? What is your property specialty? Do the prospects in the market regard you as the 'best' at what you do? Watch The Smurfs 2 Spend minimal time in the office. You should only go to the office for meetings, paperwork, and cold calling. At all other times you really must be in the local area checkingWatch 2 Guns Online out properties and activities. Talk to new people and business owners as you do that. Take maps with you so you can remain organised to streets and zones. As part of doing this, circulate your business card everywhere. Link to comment Share on other sites More sharing options...
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