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Saturday Morning


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Happy1111 says:


Why such awful movies every Saturday morning? 20 and 30's had terrible movies. Also, the thems are silly, who wants to watch Elvis all day, or musicals, or movies that have rock in them. Even if you like them, not all day.


The children do -- that's who. Saturday morning is for the children (which includes teenagers), and most of them are not able to tell the difference between and a good and an awful movie. This does not mean that adults are necessarily able to distinguish between quality and garbage. Most TCM fans are. Most newcomers and casual visitors are not.


Here we witness the ancient law of supply and demand reigning supreme. *Give 'em only what they demand and no more.* Why should TCM pay for quality Saturday morning movies when the children will accept movies that cost much less for TCM to show?



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